Meet Matthew


Agriculture and Research & Development Team Leader
Our Agriculture Team at Dunbia witness first-hand the hard work and positive actions taken by farmers across the UK to produce our quality and sustainable British beef. We caught up with Matthew Rollason to find out more about his role as Agriculture and R&D Project Team Leader at Dunbia.
Meet Matthew
What does your role to involve?
My role is to support the delivery of Dunbia’s agriculture projects, working across our various sites in the UK, as well as getting out on-farm and attending industry events. This involves working with farmers and industry bodies to promote the sustainability of the beef supply chain in areas such as animal performance, efficiency and meat quality.
How long have you worked at Dunbia?
I started here in 2019 as an agriculture graduate and have been here for over three years now. After completing the programme, I became the Agriculture Projects Team Leader. I have a degree in Agriculture & Animal Science BSc (Hons) from Harper Adams University and in my spare time I am actively involved in the beef cattle industry, as well as breeding pedigree Hereford cattle.
Do you have any tips for someone looking for a career in the agri-food industry?
– Remain open minded to change
– Go for the best opportunities available to you
– Choose your mentors wisely, utilise their experience and advice
What do you enjoy most about your job?
The variety of projects covers a really broad spectrum of areas which keeps me engaged and learning every day. I am really passionate about the beef industry, and being at the heart of research is what drives me to deliver a more sustainable future for our sector.
Favourite beef meal?
Dry-aged ribeye steak


Working across key areas such as supply chain, animal welfare, and sustainable agriculture, you will get involved in all aspects of the agriculture and research and development areas within the business.


This varied role will provide you with an opportunity to get involved in all aspects of the Environmental department and participate in continuous improvement projects within a fast-paced food manufacturing environment.

Human Resources

As your skills and knowledge develop over time, you will get involved in all aspects of HR within a fast-paced food manufacturing environment and your responsibility will increase.

Retail National Account Management

This exciting role will see you gain a wide range of business experience skills, providing support to major UK retail supermarket customer accounts. 

Operations & Commercial

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New Product Development

You will be involved in supporting and managing the NPD process to ensure new and re-developed products are launched successfully. 

Livestock procurement

An exciting opportunity to learn about all areas of livestock procurement within the business, gaining a full understanding of production and operations.

Food Safety & Quality

A hands-on opportunity to understand and impact on food safety, quality and animal welfare across a fast-paced food manufacturing environment. Ensuring legislative compliance, customer excellence and continuous improvement.

Mechanical Engineering

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Gain a robust understanding in all aspects of the Finance Function with support at every step of the way to attain the professional qualifications needed to become a finance leader of the future.